Marketing & Media

  • 30 seconds

    More cheap papers; Disney camp rocks; more.

  • Web ads to grow at a rapid click

    Marketing executives are confident the online advertising market will post solid growth in the next year as the internet steals ad dollars away from "old" media.

  • Dent in burgers

    McDonald's Australia has generated strong sales in the past five years with new products such as Salads Plus and Deli Choices.

  • Shoebridge: ACP counts on elastic to lift sagging sales

    For most of the year, magazine industry executives have been muttering about how tough their lives have become

  • Foxtel aims to raise its iQ level

    Pay television operator Foxtel is counting on a low-priced version of the iQ digital video recorder it will introduce in October to help cut its subscriber "churn rate".

  • No fear about print capacity

    The plan by Michael Hannan's Independent Print Media Group to set up a new printing centre in Sydney will not add more capacity to the overcrowded $1.5 billion heat-set, web offset printing industry, according to rival printer PMP's chief executive, Brian Evans.

  • McChanges create attractive bottom line

    Sales are up, market share is increasing and this fast-food service is just loving it, writes Neil Shoebridge.

  • Yahoo!7 deal to boost Prime community plan

    The content-sharing deal that Paul Ramsay's Prime Media Group and Yahoo!7 announced earlier this month will accelerate the former's internet strategy and its plan to launch up to 200 websites aimed at local communities.

  • Crossmark bulks up the retail department

    The United States retail marketing services company Crossmark has boosted its Australian operation by buying Sydney-based The Marketing Department for an undisclosed sum.

  • ACP aims high for tasty title

    The weak sales posted by many consumer magazines this year have not stopped PBL Media's ACP Magazines division from predicting that the first issue of its new magazine, Good Food, would sell more than 90,000 copies and that the newcomer would reach its long-term sales target of 80,000 copies a month.

  • Even the rich defer spending on luxuries

    High petrol prices and dwindling consumer confidence are starting to squeeze the top end of the retailing sector, as the pain the sellers of luxury boats and cars have experienced in recent months starts to spread to retailers of other luxury goods.

RTC model

The US appears to be putting its houses - Fannie and Freddie - in order, writes Glenn Mumford.